Blog&News

What is the influencer marketing ROI?

14 September 2021

What is the influencer marketing ROI?

People trust people, an old adage that in the digital age has taken on a new form (not a new nature): people follow (but,  above all. listen to and react […]

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Ultra Concept Test by Eumetra – the true potential of a green product idea

14 September 2021

Ultra Concept Test by Eumetra – the true potential of a green product idea

It is good practice to check that everything is in order with a concept for a new product/service before the launch. However, there have been limitations in market research on […]

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Generation Z: the best is yet to come

14 September 2021

Generation Z: the best is yet to come

With the first edition of the research “Generation Z: image and brand value”, carried out in 2019, we discovered many unexpected peculiarities about this generation. We realized that it is […]

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Eumetra International: Eumetra’s new international hub, supporting holdings all over the world with market research

14 September 2021

Eumetra International: Eumetra’s new international hub, supporting holdings all over the world with market research

Eumetra affirms its international vocation with the opening of a new office in Switzerland, operating from 30th June 2021. As Eumetra International CEO and Eumetra Partner Luca Secci states: “Eumetra […]

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